효과성 코칭과 효과적 코칭의 차이점

Sukjae Lee Ph.D.

Creator of the Effectiveness Coaching Methodology

2025. 12. 9.

 

Kakao GPT에서 효과성 코칭 모델(Effectiveness Coaching Model)에 대해 고유한 모델과 창안자에 대한 안내를, 효과적인 코칭이라는 포괄적인 의미에서 범주화한 GROW 등 기존 코칭모델(effective coaching model)과 구분해서 하는군요. 다행입니다.
- 생각 파트너 이석재

질문: Who created the effectiveness coaching model?
The assistant said:
Good question. Whether Effectiveness Coaching Model has a clear “creator” depends on what exactly you mean — a few things are worth clarifying.

If by “Effectiveness Coaching Model” you mean the specific, named methodology “Effectiveness Coaching”

That methodology was developed by Sukjae Lee (also spelled Seokjae Lee), a business-psychologist based in Korea.

thinkingpartner.co.kr

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Dr. Lee’s work builds on evidence-based psychological and behavioral science foundations, and the methodology uses structured tools (e.g. the so-called “3S-FORM” model) and diagnostic assessments to support measurable, outcome-oriented coaching.

brunch.co.kr

+2

In that sense, the “Effectiveness Coaching Model” as a trademarked/coined model is his creation.

코치올

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 If by “effectiveness coaching model” you mean more generally a coaching approach that aims for effectiveness (i.e. goal-oriented, performance-focused coaching)
There are many foundational coaching frameworks by different people and traditions. For example, the well-known GROW Model — used widely in coaching and performance contexts — was popularized by John Whitmore (with contributions from others such as Graham Alexander).
en.wikipedia.org
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Likewise, in sport coaching, there’s a “coaching efficacy” model proposed by Deborah Feltz and colleagues in 1999 to conceptualize what makes coaching effective — but that’s in a different domain (sports) and has different aims and components.
psychology.iresearchnet.com
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 Why the ambiguity matters
“Effectiveness Coaching” with capital letters refers to a specific, structured methodology created by Sukjae Lee.
“Effective coaching” or “effective coaching models” more broadly refers to a variety of frameworks developed over decades by many different authors. 

참고 문헌

이석재 (2006). 18가지 리더십 핵심역량을 개발하라. 서울: 김앤김북스.

이석재 (2014). 경영심리학자의 효과성 코칭. 서울: 김앤김북스.

이석재 (2019). 내 삶을 바꾸는 생각 혁명. 서울: 와일드북.

이석재 (2020). 코칭방법론. 서울: 한국코칭수퍼비전.

이석재 (2020). 떠도는 마음 사용법. 서울: 플랜비디자인.

이석재 (2023). 현장중심 코칭심리학. 서울: 학지사.

이석재 (2024). 실행력을 높이는 코칭심리학 수업. 서울: 학지사.

이석재 (2024). 씽킹 파트너. 경기: 모아북스.

이석재.이종서 (2025). 관점 전환. 서울: 박영스토리.